Measure B-20 Argument in Favor - City Council 2020-06-17Argument in Favor of Measure B-20
City of Pismo Beach
City Clerk 's 0~1
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JU N J.-8 202
Received
Measure B-20 would adjust the Transient Occupancy Tax (TOT) just 1 % from 10% to
11 % of the cost of a hotel/motel room. The TOT is paid for by tourists and visitors who
stay in our hotels and motels ; Pismo Beach residents do not pay this tax . The TOT is also
applicable to short-term rentals.
Visitors use our roads , parks and emergency services as they enjoy all that Pismo Beach
has to offer; from the beach , to our parks, to restaurants , shops and other amenities
throughout our vibrant community . Raising the TOT represents a direct and fair way to
recover the increased costs associated with visitor stays in Pismo Beach .
A modest 1 % increase in the visitor tax will not hurt tourism and it does not place Pismo
Beach out of market range . Tourists spend millions of dollars each year which sustains
many local businesses. This , in turn , generates tax dollars that fund essential local
government services. The proposed increase achieves an important balance between
maintaining our competitiveness for tourism , while providing an opportunity to fund
essential city services . The revenue from Measure B-20 will help fund critical services ,
and none of the money can be taken away by the State ; all Measure B-20 revenue will
stay local.
Please join us in voting YES on Measure B-20 and help our city build a stronger local
economy and protect important city services.
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ARGUMENTS
FORM OF STATEMENT TO BE FILED BY AUTHORS OF ARGUMENTS
The undersign ent(s) or author(s) of the (circle one: ~I rebuttal ) argument
(circle one: in favor o I against ) ballot Measure B-20 at the~al Municipal Election for the
City of Pismo a-.. ........ r ~o be held on November 3, 2020 hereby state that the argument is true and
correct to the best of their knowledge and belief.
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All arguments concerning measures filed pursuant to Division 9, Chapter 3 (beginning with §9200) of
the Elections Code (EC) shall be accompanied by the foregoing form statement to be signed by each
proponent, and by each author, if different, of the argument.
Attach this form to the signed and properly-titled argument. See following page for additional notes.