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AGENDA <br />Conference & Visitors Bureau (CVB) / Lodging Business Improvement District (LBID) Board <br /> <br />WEDNESDAY, April 17, 2019 3:00 PM <br /> <br />Council Chamber, 760 Mattie Road, Pismo Beach, California, 93449 <br /> <br />CALL TO ORDER: Chair Roemer <br /> <br />1. ROLL CALL <br /> <br />Chair: Roemer Vice Chair: Bickel Board Members: Davison, Eads, Wirick <br /> <br />2. PUBLIC COMMENT PERIOD <br /> <br />At this time, members of the public may comment on any item NOT appearing on the agenda. For items <br />appearing on the agenda, including the Consent Calendar, the public will be invited to make comments during <br />Board consideration of the item. In accordance with state law, matters raised as part of this comment period <br />cannot be discussed or acted upon by the CVB/LBID Board at this time. However, in response to a matter <br />raised as part of this comment period, the Board may, during Board Comments, direct staff to assist a speaker, <br />or schedule the matter for consideration on a future agenda. Please use the microphone at all times and limit <br />your comments to 3 minutes or less. <br /> <br />3. PRESENTATIONS <br /> <br />Item 3.A: Presentation of Market Trend Report – Ashley Barabas, Associate Market Manager <br /> for Expedia Group <br /> <br />4. REPORTING/NON-ACTION ITEMS <br /> <br />Item 4.A: Marketing Agency Monthly Report – J. Sorgenfrei, TJA Advertising <br />Item 4.B: Spring/Fall Marketing Campaign Update – J. Sorgenfrei, TJA Advertising <br />Item 4.C: Website Monthly Report – R. Turton, Pacific Leisure Marketing <br />Item 4.D: Pismo Beach Hospitality Association Report <br />Item 4.E: Visit SLO CAL / TMD Monthly Report <br />Item 4.F: Visitor Information Center / Kiosk Report – H. Morgan, CVB Office Assistant <br />Item 4.G: CVB Monthly Report – G. Jackson, CVB Executive Director <br /> <br />5. CONSENT CALENDAR <br /> <br />Item 5.A: Adoption of Meeting Minutes <br /> Recommendation: Adopt minutes of the March 20, 2019 regular meeting. <br /> <br />6. ACTION ITEMS <br /> <br />Item 6.A: Promotional Event Funding Subcommittee – G. Jackson, CVB Executive Director <br />CVB/LBID Board Meeting 4/17/19 1